Thursday, March 17, 2011

Wally Mail.

Mar 15, 2011 11:00 ET

Oil Spill Safety Hoax "Irresponsible": Enbridge

CALGARY, ALBERTA--(Marketwire - March 15, 2011) - Enbridge Inc. (TSX:ENB) (NYSE:ENB) and its proposed Northern Gateway Pipelines project were falsely associated with a fraudulent oil spill safety campaign entitled “MyHairCares,” announced via mailings to hundreds of hair salons early this month, as well as a phony press release earlier today from “Enbridge Sustainable Initiatives,” and that was reported in several outlets. Enbridge wishes to note that there is no such division, subsidiary, department, or other entity within E nbridge, and that the Company deplores the perpetrators of this act of identity piracy and will vigorously prosecute them, appropriately and to the greatest extent of the law.

“This irresponsible hoax is nothing less than an attack on Canada's resources,” said Patrick D. Daniel, President and Chief Executive Officer. “We are saddened that lies are being used to demean the great strides Enbridge has made in delivering Canada's vast natural wealth to the world, strides which will become giant leaps with the Northern Gateway Pipelines.”
“The so-called ‘MyHairCares’ program is a dangerous fraud conducted by environmentalist radicals,” said Jennifer Varey, head of Media Relations for Enbridge. “Its aim is to terrorize innocent salon consumers into fearing the Northern Gateway project and thinking our company is less than fully prepared for catastrophe. I can assure you, when inevitable oil spills do occur, we at Enbridge have more up our sleeves than a handful of hair.”

The cleanup operations of the summer and early fall in Marshall, Michigan and Romeoville, Illinois helped improve the Company’s readiness to respond not only to oil spills in themselves, but to the concerns of affected individuals and communities.

“As a Canadian company, Enbridge is committed to the safety of our people, our environment, and our wildlife, wherever they operate,” said Mr. Daniel. “That is why we are hereby committing to a $20 billion liability bond for the Northern Gateway Pipelines. Should an unforeseeable event come to pass, this bond will insure the settlement of all verifiable liability claims made by Northern and coastal communities within legal due process. We believe this will fully address the issue and lay concerns to rest.”

Enbridge had planned to announce the liability bond at the next Enbridge Annual General Meeting, to be held May 11 in Calgary, but this morning’s act of deception unjustifiably highlighted public uncertainty about Enbridge’s preparedness for an emergency, prompting the announcement to be pushed up.

Few oil spills have ever cost more than $20 billion to address.

Enbridge’s Northern Gateway Pipelines project will transport oil from Bruderheim, AB to a port in Kitimat, BC. Specially trained tanker captains, assisted by tugs, will then ferry the oil through the Douglas Channel and from there to Asian and U.S. markets. Click here for an interactive map of the proposal.
Enbridge Inc., a Canadian company, is a North American leader in delivering energy and one of the 2011 Global 100 Most Sustainable Corporations. As a transporter of energy, Enbridge operates, in Canada and the U.S., the world's longest crude oil and liquids transportation system. The Company also has a growing involvement in the natural gas transmission and midstream businesses, and is expanding its interests in renewable and green energy technologies including wind and solar energy, hybrid fuel cells and carbon dioxide sequestration. As a distributor of energy, Enbridge owns and operates Canada's largest natural gas distribution company, and provides distribution services in Ontario, Quebec, New Brunswick and New York State. Enbridge employs approximately 6,400 people, primarily in Canada and the U.S. ranked as one of Canada's Greenest Employers, and one of the Top 100 Companies to Work for in Canada. Enbridge's common shares trade on the Toronto and New York stock exchanges under the symbol ENB. For more information, visit enbridge.com
For more information, please contact
Enbridge Inc.
Daniel Tainferneau
Media
(403) 970-1901
daniel.tainferneau@enbridge.com
www.enbridge.com
Then I received this one:
 FOR IMMEDIATE RELEASE
March 15, 2011

ENBRIDGE HAIR HOAX EXPOSED
Group responsible offers free haircuts at Enbridge HQ at noon

Earlier today, the world learned of oil transport giant Enbridge’s strategy for handling inevitable oil spills along its proposed pipeline through pristine British Columbian wilderness: mop it up with human hair.
The cockamamie “MyHairCares” hoax, dreamed up by former oil workers and involving outreach to over 1000 hair salons, was promoted in a slick Video News Release and involved a flurry of conflicting press releases. The original story ran in a number of major news outlets (archive will be posted shortly here), but was pulled with no retraction or explanation after a terse denial by Enbridge that seemed to miss the point entirely. (For a longer, better denial click here.)
“This was a funny way to dramatize the fact that neither Enbridge nor any other oil company can prevent spills, and that they basically have no cleanup plan,” said Shannon McPhail, a former Canadian oil worker and Canadian spokesperson for People Enbridge Ruined in Michigan (PERM), the group responsible for MyHairCares. “What's happening in Michigan proves that.”
Between 1999 and 2008 Enbridge recorded an average of more than one oil spill every week. Just last summer, an Enbridge pipeline spilled more than 800,000 gallons of oil into Michigan's Kalamazoo River. Enbridge is expected to face federal criminal charges for neglecting to maintain that pipeline; they are also accused of merely covering up, not actually cleaning up the oil. Further, a joint investigation by the Center for Public Integrity and CBS News found that Enbridge was coercing Kalamazoo spill victims into signing liability waiver forms. “Enbridge is manipulating and exploiting people who trust the company to do the right thing,” said former US Congressman Jim Oberstar, D-Minn., Chairman of the House Transportation Committee.
“We don’t want Canadian rivers or coastlines to end up like the oily mess that Enbridge has left in a number of places around here,” said US PERM spokesperson Rick Smith.
“In the U.S. Enbridge failed to maintain their pipeline, failed to clean up their mess, and are exploiting the victims,” said McPhail. “It would be madness to let them build a pipeline in Canada, especially through one of our planet’s last great wildernesses.”
Enbridge’s proposed Northern Gateway Pipeline would cut across the Rocky Mountains, the pristine Great Bear rain forest, and over 1,000 streams and rivers. The pipeline would carry 700,000 barrels a day of petroleum products across 1,170 kilometres between Alberta’s Tar Sands and the Pacific Coast, where supertankers would carry the crude though the treacherous Douglas Channel—an area in which currents render conventional oil containment booms useless.
“A major spill on the coast or in a river would be devastating and irreversible,” said McPhail. “Canada must not trade in our wilderness just to make some foreign oil companies rich.”
One salon owner contacted after the ruse lauded the activists’ approach to getting the media to pay attention to one of the most pressing environmental issues in North America. "I wasn't tricked, I was educated,” said Brian Phillips, owner of World Salon in Toronto. “I had no idea what the people in Michigan were going through with Enbridge. We shouldn’t invite that treatment here in Canada.”
People Enbridge Ruined In Michigan (PERM) cooked up the “My Hair Cares” action with guidance from The Yes Men, as part of the Yes Lab for Creative Activism. Tomorrow, Canadian members of PERM will introduce themselves to the public during a noon press conference in front of Enbridge’s Vancouver offices. Free haircuts will available for all, and all clippings collected then (as well as any clippings mailed in by salons) will be donated to Michigan PERM members still struggling to clean up Enbridge’s mess in their community.
“Enbridge spends millions trying to convince people there's no problem,” noted McPhail. “We had to be a bit clever to compete with that.”
FREE HAIRCUTS: 12 noon PST, 505 Burrard St., Vancouver, CA
VIDEO DOWNLOAD: www.MyHairCares.com
CONTACTS:
Shannon McPhail (Smithers, BC), Canadian PERM spokesperson, 250-842-2494, shannon@kispioxriver.com
Rick Smith (Michigan), US PERM spokesperson: 269-425-1822, permkzoo@gmail.com
Sean Devlin (Vancouver) , The Yes Lab: 778.321.7306, sean@yeslab.org
The Yes Lab

Da Yes Men Are Over da Top Funny!
 Wally Has A Cold.





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